06/01/2011

Do City Mayors hold the Keys to the Low-Carbon Economy

CDP Cities 2011 is pleased to announce that 48 cities have disclosed GHG emissions data and reduction strategies in the launch of its first global report.

Click here for the global report 

 

1 Jun 2011 12:55:31

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Seth's Blog : No such thing as business ethics Interesting post today from Seth Godin on business v personal ethics: - could be the missing link? No such thing as business ethics The happy theory of business ethics is this: do the right thing and you will also maximize your long-term profit. After all, the thinking goes, doing the right thing builds your brand, burnishes your reputation, helps you attract better staff and gives back to the community, the very community that will in turn buy from you. Do all of that and of course you'll make more money. Problem solved. The unhappy theory of business ethics is this: you have a fiduciary responsibility to maximize profit. Period. To do anything other than that is to cheat your investors. And in a competitive world, you don't have much wiggle room here. If you would like to believe in business ethics, the unhappy theory is a huge problem. As the world gets more complex, as it's harder to see the long-term given the huge short-term bets that are made, as business gets less transparent ("which company made that, exactly?") and as the web of interactions makes it harder for any one person to stand up and take responsibility, the happy theory begins to fall apart. After all, if the long-term effects of a decision today can't possibly have any impact on the profit of this project (which will end in six weeks), then it's difficult to argue that maximizing profit and doing the right thing are aligned. The local store...

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